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Contents tagged with training

  • Don't go it alone with your productivity resolutions - we are here to help

    • By sarah
    • |
    • Wednesday, January 9, 2013

    With everyone talking about New Year's resolutions, change can feel overwhelming. Scary, even. Sometimes the thought of change is so overwhelming, that feeling alone can prevent change from occurring. Not to fear. Each day you have an opportunity to do something differently. Whether it's getting up 10 minutes earlier or setting up a new filing system -- you're never locked into doing things "the old way" just because that's the way it's always been done.

    At Tracky, we love this idea. While we celebrate productivity and collaboration, we also want to be your advocate if you're not feeling so productive. We know that, in theory, being more productive and collaborating with others sounds great. When faced with the reality of investing time to make these things happen, a breakdown can happen. Where to start? A member of our team is always ready and willing to help you get set up. We don't want you to feel alone when you're tackling a new way to work and collaborate.

    So, if you think today is the day you want to do things differently? Sign up and let us know how we can help. You can also email me at sarah<at>tracky.com.

  • 10 Tips For Using Google Analytics #VegasTech

    • By sarah
    • |
    • Monday, December 10, 2012

    It’s not everyday you get a personal Q&A session and training from Google Analytics (GA) team members. Last week, that’s exactly what #VegasTech got from GA’s Adam Singer (@adamsinger) and Linus Chou.

    Hosted at state-of-the-art co-working space, inNEVation (@innevation) a dozen startup founders came to get a better handle on their Google Analytics knowledge. This is one of the benefits of being part of such an active tech community focused on continually improving their products.

    If you’re not familiar with Google Analytics, it’s a Google product of free (and premium) web analytics, including: content, mobile, social and more. They’re disrupting an entire industry by giving so much away for free. You can measure sales and conversions and get insights into how visitors use your site, how they arrived on your site, and how to keep them coming back. Because it’s such a robust product, many times companies work with Certified Google Analytics Partners to help them set up and/or manage their accounts.

    Startup teams already know the pains of limited resources and may not have the budget to afford a GA partner. That’s why the GA team dedicated a portion of their Las Vegas visit to educating the #VegasTech community. (Thanks Adam and Linus!)

    Here are 10 of the most important takeaways and tips from the two-hour training session:

    1. If you’re only focused on your mobile site and mobile marketing, you’re losing out. Your website is still paramount to your online presence. In fact, to be truly successful, you “need a mix of ‘own’ (i.e. your website) and ‘rent’ (e.g. Twitter, Facebook) for a complete web experience,” says @adamsinger. For 2013, make sure your website is easy to find (via search), navigate (check your analytics) and to find again.
    2. Don’t underestimate social. It’s important to understand that social media influences micro conversions. These are all of the things that lead to a purchase later (versus right now). When you don’t spend time monitoring social behaviors and traffic, you’re missing out on micro conversion opportunities. The GA social reporting product allows users to: measure, track referrals, discover what people are sharing from your site and more.
    3. The best free tool no one knows about? THIS --> Insights for Search.
    4. On any public Google+ post, if you click "view ripples" you can see all of the public shares and comments. (To view Ripples for a public post in your stream, just click the dropdown arrow at the top of the post you’re curious about and click View Ripples. To view Ripples for a specific URL, open the Ripples dialog, and in the top corner, enter the URL you want to see Ripples for. You’ll see a visualization for all the public shares on Google+ of that URL.)
    5. Learn about Trackbacks. Trackbacks are like automated Google Alerts for all of your pages. It’s great for relationship building, SEO and micro conversions. GA’s Social reports allow you to view all backlink URL’s, post titles, and more right within the new Social reports.
    6. If you’re logged into @googleanalytics go here http://j.mp/12hhRmd for a completely customized dashboard. Sweet!
    7. Did you know there's a heat map overlay in the free version of@googleanalytics? Now you do. It’s nice to know where people are clicking the most on your site. Update accordingly to create the best possible user experience.
    8. Find out what your site sends to GA. “The Google Analytics team built a Chrome extension that is intended to help you debug your implementation. This extension loads the debug version of the Google Analytics Javascript for all sites you browse using Google Chrome. It prints useful information to the Javascript console. These messages include error messages and warnings which can tell you when your analytics tracking code is set up incorrectly. In addition, it provides a detailed breakdown of each tracking beacon sent to Google Analytics.”
    9. GA has a complete self service set of tools: Help Center, Google Analytics Blog, User Forum, YouTube Channel, Developer Resources and Analytics IQ.
    10. If you’re new to GA here’s a setup checklist and getting started guide.
  • Welcome to Tracky. Now what?

    • By sarah
    • |
    • Tuesday, October 30, 2012

    Post by Sarah Evans, Tracky's Chief Evangelist

    Connect. Collaborate. Share.

    Don’t worry. We won’t ever leave you hanging. It can be overwhelming staring at a blank profile page or tracks. Never fear! We’re in the process of building out modules that make starting projects even simpler. For now, we have an amazing archive of tips and FAQ’s to help you out.

    If you can’t find the answer you need (or just don’t feel like looking), post your question here: https://tracky.com/37070.

    Here goes:

    FAQs

    • I joined Tracky. Now what? Do a little a dance. Make a few tracks. Get down tonight! You're on Tracky! No seriously, you should start a group (a team or a project), invite some members (members of your team or people to help you finish your project), and start a track to help you get some stuff done. Simply add people via the Members tab of a track or drag and drop them in a group or track.
    • What is a track? Boring folks might call these "tasks". We lovingly call them tracks. You can store anything and everything in a track — whatever your heart desires — whether it's a task you have to get done ASAP or a cool quote you'd like to share with some of your friends or coworkers. In short, Tracks are like Tweets for doers: they're little bits of information that you'd like to comment or act upon.
    • What is a group? We’re not ashamed to say that Tracky is a lot like a mullet: all business in the front, all social party in the back. Groups let you collaborate with anyone, anywhere, on whatever needs to happen. Tracky helps you find the people and groups that you want to collaborate with and immediately start planning projects with them. Quickly add members to tracks, assign team leaders, designate milestones, track time, chat securely, upload and share files, and report on progress within the stream interface.
    • How do I invite someone to a group? With an invitation. Here’s how.
    • Is my information private? Yes! All tracks are private by default. And, you can rest easy knowing your data is stored in the most secure data warehouse in the world. There are actually three tiers of access in each track: secret, private and public.
    • What does making a track “secret” do? This is the ultimate privacy setting meaning it is only visible between you and those you add in that particular track. You can have a secret track in both private and public groups. If a track is “private” that means everyone in the group can see it. If a track is marked “public” anyone searching Tracky can see it.
    • What are pins? You can use the pin feature for whatever you’d like. If it helps, think about it like your most frequently viewed tracks or those you want quick access to. Simply click the pin on a track and it’s added to your pin view. You can also deselect a pin at anytime.
    • Do you have an app? Yes! We currently have an iOS app that’s good to go. While not as robust as our browser version, you will be able to access your tracks and receive push notifications on the go. If you're not an iPhone user, you can access Tracky via a mobile web browser. Since Tracky is built in HTML5, you can interact with it like you would on a computer.
    • Why should I get email notifications? It might seem counterintuitive, but email notifications actually help reduce email. Each day you’ll receive Tracky updates with what’s approaching deadline. You can also receive email updates anytime anyone updates a group or track. You can simply reply to the update and your comments will show up inline in the discussion. That’s right, you don’t even need to be “in” Tracky to collaborate with your team. If you want email notifications but not as often, feel free to change your notification settings in a group (upper right) or in your Account Settings - Notifications.

    TIPS

    • Tidy up your track stream by hiding tracks. Hiding doesn't complete or delete a track, it simply moves it aside. Click the [Hide] button on the track window or page view to hide a track at any time.
    • Instant message other users. You can chat with other online members by clicking the green dot on their user profile.
    • There’s a calendar view, too. Calendars are available for users, group, and even filters.
    • Personalize your URLs. You can change the URL (web address) of your user profile and/or group. Here’s how.
    • Make some words bold in your track. There’s a super secret way you can bold and italicize words in a track or discussion. Simply add two asterisks (**) at the beginning and end of a word or phrase for bold (e.g. **this makes it bold**) or one asterisk at the beginning and end of a word or phrase for italics (e.g. *this makes it italicized*)


    Want to become a Tracky superuser? Let us know and we’ll let you in the mix. Email sarah[at]tracky.com.

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